It seems that Jaguar’s recent #GoodToBeBad ad campaign hasn’t only got the guys engine’s revving – it also has the ladies in a spin as Jaguar drivers win the race in the sexy stakes.
A new survey by female members of the UK’s leading extramarital dating website,IllicitEncounters.com, has placed Jaguar drivers in poll position as the sexiest drivers. The study of over 2,300 female members from the website overwhelmingly placed Jaguar owners on the top of the podium.
The TV advert also features recently crowned ELLE man of the year, Jaguar driver himself and man of the moment actor, Tom Hiddleston. He plays part of a trio of jag driving British villains – and this sexy campaign has defiantly captured the hearts of the public.
Quintessentially British, smooth, suave and sophisticated, it’s no surprise that Jaguar are still at the forefront of popularity; a jewel in the crown of British engineering, each of their models boasts the most beautiful designer curves with world class mechanics to match.
Audi and Mercedes drivers also faired well in the study; while Jaguar topped the poll with 37%, Audi came a distant second with 22%, and Mercedes drivers received 17% of the vote. The most surprising factor was BMW drivers not featuring higher on the list of sexy drivers, with one female member describing them as “Arrogant and not sexy”.
Spokesperson for IllicitEncounters.com, Mike Taylor said: “To men cars are a synonymous with sex appeal, it’s not about just getting from A to B in comfort, style and appearance are also important. Men’s cars are often a reflection of their personalities mirroring if they are reliable, stylish, economical or extravagant, and women use this information to make snap judgements about their potential partner. Jaguar seems to have it all in the eyes of the ladies, so it’s no surprise they find their drivers highly desirable”.
It was also bad news for Nissan owners as they topped the list in a separate poll of the least sexy cars with a whopping 44%, followed by the safe and reliable Volvo at 18% , and Renault with 17%. It doesn’t seem to matter if the car is reliable or gets good miles to the gallon, women want men who drive cars that show how attractive they are.
|Top 5 Sexiest Car Manufacturers||%||Top 5 Least Sexy Car Manufacturers||%|
|1. Jaguar||37%||1. Nissan||44%|
|2. Audi||22%||2. Volvo||18%|
|3. Mercedes||17%||3. Renault||17%|
|4. Porsche||9.00%||4. Toyota||10.00%|
|5. BMW||4.00%||5. Vauxhall||6.00%|
The UK’s Leading married dating website IllicitEncounters.com
IllicitEncounters.com is the UK’s largest and longest running dating site for married people. With over 850,000 members across the UK, you’re sure to find your perfect match.
Established in 2003, we have been providing a meeting place for like-minded married and attached people for nearly 10 years. Our members have one thing in common – they are all looking for a little romance outside their current relationship. Whether that’s the occasional bit of flirtatious chat, a regular coffee date, or a full-blown affair, that’s up to them.
For comments, case-studies or more information contact Mike Taylor:
Mobile: 07584 435116
Office: 020 7953 7167