Boom in Mistress Cards as Valentine’s Day Approaches!

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IllicitEncounters.com has added a range of Valentine’s Cards to their successful series of Mistress Cards celebrating ADULTERY. The new range of Mistress Cards launched by the UK’s largest married dating site ahead of Valentine’s Day has instantly become an unlikely bestseller, with 2.6 being sold every minute.

E-cards can be sent by email for free from Mistresscards.com or printed versions of the cards cost £2.50 and can be ordered online. Most of the cards are aimed at men although others are aimed at married women to send to their lovers – or Histresses. The decision to launch the range came after a survey found married men spend 23% more on Valentine’s gifts for their mistresses than their wives.

The poll, which surveyed 2,000 IE male members, found married men spent an average of £147.60 on Valentine’s gifts for their lovers compared to just £120 on their spouse. Mistress gifts were also more likely to be more sensual, like lingerie, champagne or chocolates, compared to practical gifts for their wives, like a phone upgrade or a new purse.

The best-selling Mistress card says:

Roses are red, Violets are Blue, It’s a good thing my wife doesn’t know I’m screwing you

The second best-selling card says:

‘I want you as my mistress to brighten up my life,

Please overlook that I have a wife.

My relationship’s ending, some would say dead

So let’s have some dinner and end up in bed.’

The cards can be sent from any email address and arrive to the recipient immediately.

“What we’re seeing in this product popularity is how much men value their mistresses,” said psychologist Lucy Redford, “Receiving a card for Valentine’s Day can mean a lot to a mistress, someone who is stereotypically seen as the second most important, after the wife. It’s really a small thing that means something huge – that they’re important. It validates them and makes them think they’re on their lover’s mind. Fundamentally, that’s what we all crave – to feel important and validated.”

“We are absolutely delighted with sales figures.” Claire Page, spokesperson for IllicitEncounters.com said, “We launched the cards Monday morning at 9am and by Tuesday morning, we had sales of over 3,600. There’s 1440 minutes in a day, so that means there are 2.6 sold every minute. I am not surprised in the slightest that the cards have been such a hit – they’re proof of how much men on our site treasure their mistresses. One woman sent an email to me this morning and said she had received a mistress card from her lover along with a beautiful Tiffany necklace! A lot of men value their relationship with their mistress more than their marriage but for some reason or another –financial, family, personal or health – they cannot leave the marriage. Our mistresses love being treated like this, it’s really the best of both worlds: receiving all the excitement of being spoilt and treated like a princess, without the hassle of a relationship.”

Notes to Editors:

For downloadable images of the cards, please go to –

http://mistresscards.com/Press/

The UK’s leading married dating website is IllicitEncounters.com

IllicitEncounters.com is the UK’s largest and longest running dating site for married people. With over 970,000 members across the UK, you’re sure to find your perfect match.

Established in 2003, we have been providing a meeting place for like-minded married and attached people for nearly 12 years. Our members have one thing in common – they are all looking for a little romance outside their current relationship. Whether that’s the occasional bit of flirtatious chat, a regular coffee date, or a full-blown affair, that’s up to them.

For comments, case-studies or more information contact Claire Page:

Email: claire@encountersmail.com

Office: 020 7953 7167

Twitter: @illicitclaire

The UK’s Leading married dating website IllicitEncounters.com

IllicitEncounters.com is the UK’s largest and longest running dating site for married people. With over 970,000 members across the UK, you’re sure to find your perfect match.

Established in 2003, we have been providing a meeting place for like-minded married and attached people for nearly 10 years. Our members have one thing in common – they are all looking for a little romance outside their current relationship. Whether that’s the occasional bit of flirtatious chat, a regular coffee date, or a full-blown affair, that’s up to them.

For comments, case-studies or more information contact Claire Page:

Email: presspr@illicitencounters.co.uk

Office: 020 7953 7167

Twitter: @illicitclaire

​‘Fishing’ is voted the number one worst excuse for affairs!

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According to new research released today by Illicit Encounters, the UK’s top married dating site, the top excuse people get caught out on when having an affair is ‘I’m going fishing’, followed quickly by ‘going to the library’ and ‘going to play darts’.

2,000 Illicit Encounters members were asked what the worst excuse was their spouse gave them when sneaking off with their lovers and out of a list of 40 options, including ‘I’m going to the bank’, ‘I need to get the car serviced’ and ‘I’m getting my eyes tested’; ‘I’m going fishing’ came out on top with 28% of the votes.

When this 28% (541 people) were asked ‘Why do you think your spouse is not fishing?’ the top six reasons were –

  • 1)The weather is too bad for fishing
  • 2)We don’t live near a lake/the sea/a river
  • 3)They don’t even own a fishing rod!
  • 4)They’ve got no interest in fishing
  • 5)They fish very late
  • 6)They don’t answer their phone when they go ‘fishing’

“What’s most shocking about this research is the feeble excuses people make when having affairs – some of them are so transparent!” Claire Page, spokesperson for Illicit Encounters said, “One would think that people would go to more of an effort to be discrete when they’re sneaking off. Perhaps they think they’re convincing, perhaps the marriage has become so stale that they don’t care, or perhaps women can read their husbands better than they think and can tell when they’re lying.

“The biggest irony about this research is that escapism is associated with fishing, but this is the main reason people have affairs too – because they want escapism from their mundane, stale marriages.”

When the 2,000 IE members were asked what would be a better excuse, the top five suggestions were:

  • 1)I’m going to football training
  • 2)I’m working late
  • 3)I’m going to the gym
  • 4)I’m volunteering for a local charity
  • 5)I’m meeting my friends in the pub

The UK’s Leading married dating website IllicitEncounters.com

IllicitEncounters.com is the UK’s largest and longest running dating site for married people. With over 970,000 members across the UK, you’re sure to find your perfect match.

Established in 2003, we have been providing a meeting place for like-minded married and attached people for nearly 10 years. Our members have one thing in common – they are all looking for a little romance outside their current relationship. Whether that’s the occasional bit of flirtatious chat, a regular coffee date, or a full-blown affair, that’s up to them.

For comments, case-studies or more information contact Claire Page:

Email: presspr@illicitencounters.co.uk

Office: 020 7953 7167

Twitter: @illicitclaire

​Red Tuesday: The Top Dumping Day of the Year is Four Days before Valentine’s Day!

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‘Red Tuesday’ is the top dumping day of the year, just four days before Valentine’s Day, according to new research released today by IllicitEncounters.com, the UK’s top married dating website. 3,000 people were surveyed on Illicit Encounters and one in five – 22% – had broken up with someone the week before Valentine’s Day. Dumping someone electronically is also rising in popularity with most people breaking up with someone over their phone.

The top six ways people chose to dump their partners were:

  • 1)By text (31%)
  • 2)By phone call (28%)
  • 3)In person (27%)
  • 4)Over Facebook (8%)
  • 5)By Whatsapp (4%)
  • 6)Over Twitter (2%)

The period between Christmas and February is always a popular time for people to spring clean their love lives as well as their homes, but there is a sharp increase in people breaking up with their partners four days before Valentine’s Day.

22% of people surveyed had admitted to breaking up with someone the week before Valentine’s Day, with the majority (473 of the 660) saying they made a clean break four days before the festival of love.

“There are many different reasons people make such a drastic decision so close to Valentine’s Day,” said psychologist Lucy Redford, “Some people realise how much they don’t love someone with the romanticism in the air; some buckle under the pressure of committing; others think they can probably do better if they’re not happy and because Valentine’s Day is a national celebration, it’s hard to ignore. For a lot of couples, the 14th February brings them closer together and makes them realise how in love they are. For others, it’s a reminder of the cracks in their relationship. A lot of people cannot bear to be false and celebrate something that doesn’t exist, so they break up beforehand. It might seem quite cruel but it’s very emotionally damaging for a person to be in a relationship that’s not giving them anything positive. Staying when it’s not working can be a lot more toxic in the long run than going your separate ways.”

“Last year we had a record number of new members joining the site the week before Valentine’s Day,” said Claire Page, spokesperson for Illicit Encounters, “This is without a doubt due to the amount of people who have been dumped before Valentine’s Day and don’t want to be alone on the 14th, as well as the inflation of people who want to make a change if they’re in a stale relationship. We all have a fundamental need to feel important, loved and valued. If you’re not happy, do something about it – have an affair!”

Notes to editors:

The UK’s Leading married dating website is IllicitEncounters.com

IllicitEncounters.comis the UK’s largest and longest running dating site for married people. With over 978,000 members across the UK, you’re sure to find your perfect match.

Established in 2003, we have been providing a meeting place for like-minded married and attached people for nearly 10 years. Our members have one thing in common – they are all looking for a little romance outside their current relationship. Whether that’s the occasional bit of flirtatious chat, a regular coffee date, or a full-blown affair, that’s up to them.

For comments, case-studies or more information contact Claire Page:

Email:presspr@illicitencounters.co.uk

Office: 020 7953 7167

Twitter: @illicitclaire

Notes to editors:

The UK’s Leading married dating website is IllicitEncounters.com

IllicitEncounters.comis the UK’s largest and longest running dating site for married people. With over 978,000 members across the UK, you’re sure to find your perfect match.

Established in 2003, we have been providing a meeting place for like-minded married and attached people for nearly 10 years. Our members have one thing in common – they are all looking for a little romance outside their current relationship. Whether that’s the occasional bit of flirtatious chat, a regular coffee date, or a full-blown affair, that’s up to them.

For comments, case-studies or more information contact Claire Page:

Email:presspr@illicitencounters.co.uk

Office: 020 7953 7167

Twitter: @illicitclaire

Lawyers are the Safest People to Have Affairs With (Because they’re Good Liars!)

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According to new research by Illicit Encounters, the UK’s top married dating site, lawyers are the safest people to have affairs with, and make better liars than politicians, salesmen and even actors!

2,000 Illicit Encounters members were surveyed about what profession they thought was the safest to have affairs with and out of a list of 40 options, including teachers, bankers, psychics, entrepreneurs and doctors, lawyers came out on top with 27% of the votes.

When this 27% (541 people) were asked ‘Why do you think lawyers are the best profession to have an affair with?’ the top ten reasons were –

  • 1)They’re great liars.
  • 2)I think they’re too smart to get caught.
  • 3)If they get caught, they can talk their way out of trouble.
  • 4)They’re good at creating alibies.
  • 5)They’re stressed from their job so they have a lot of tension to release in bed.
  • 6)They’re very good at wining and dining.
  • 7)They’re very good at organising discrete weekends away.
  • 8)They have long working hours, so if I want to meet late at night, they can make a believable excuse to their spouse.
  • 9)They have attention to detail which makes them better in bed.
  • 10) If my partner finds out and leaves me, I have someone to take care of the divorce!

“What’s most shocking about this research is that lawyers are deemed even better liars than politicians!” Claire Page, spokesperson for Illicit Encounters said, “One would think that backbiting, obfuscation, and double-dealing are practically job qualifications for politicians, so for lawyers to be seen as better liars than them, that’s quite an achievement!

“Equally as surprising is that they’re even seen as better liars than actors – people who lie for a living. For some, lawyer stereotypes that they’re untrustworthy, deceitful and dishonest may seem like a negative, but it’s for these exact reasons that lawyers are fantastic affair material!”

Although lawyers were regarded the safest profession to have an affair with, only 2.05% of the surveyed people (29 women and 12 men) would leave their current spouses for a lawyer.

The top five fictional Hollywood lawyers people would sleep with are:

  • 1)Atticus Finch, Gregory Peck, To Kill a Mocking Bird
  • 2)Erin Brockovich, Julia Roberts, Erin Brockovich
  • 3)Daniel Kaffee, Tom Cruise, A Few Good Men
  • 4)Billy Flynn, Richard Gere, Chicago
  • 5)Marylin Rexroth, Catherine Zeta-Jones, Intolerable Cruelty

The UK’s Leading married dating website IllicitEncounters.com

IllicitEncounters.com is the UK’s largest and longest running dating site for married people. With over 970,000 members across the UK, you’re sure to find your perfect match.

Established in 2003, we have been providing a meeting place for like-minded married and attached people for nearly 10 years. Our members have one thing in common – they are all looking for a little romance outside their current relationship. Whether that’s the occasional bit of flirtatious chat, a regular coffee date, or a full-blown affair, that’s up to them.

For comments, case-studies or more information contact Claire Page:

Email: presspr@illicitencounters.co.uk

Office: 020 7953 7167

Twitter: @illicitclaire

English are self-conscious about their Wobbly bits while Scottish Believe they’re Supermodels!

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New research released today by Illicit Encounters showed that the English are far more self-conscious than the Scottish. Only 17% of the 2,000 English surveyed put the word ‘athletic’ on their online dating profile, while a staggering 53% of the 1,800 Scottish would describe their build as ‘athletic’.

The research, which was carried out on 3,800 Illicit Encounters members, surveyed the difference between the confidence levels of the Scottish and English.

When the English were asked ‘Why wouldn’t you describe yourself as athletic?’ the top reason was ‘I think I am overweight’, with 34% of the votes, while ‘I don’t like the way I look since I’ve had children’ came in second with 30%, ‘I am not as toned as I used to be’ came in third place with 21%, and ‘I don’t have enough time to work out’ came in fourth with 15% of the votes.

The Scottish who describe themselves as ‘athletic’ were asked what their favourite feature was about themselves. The top three responses were ‘my arms’ (39%), ‘my bum’ (36%), and ‘my abs’ (22%).

“The results of the survey were very interesting,” said Dr. Lucy Redford, “The majority of the Scottish surveyed have described themselves as ‘athletic’ despite the fact that 62.6% of 16-64 year olds are medically overweight or obese in Scotland, costing the NHS over £600 million a year. In comparison, 60% of people in England between the ages of 16 and 64 are overweight or obese. This isn’t a healthy figure either by any means, but it’s interesting that the vast majority of the surveyed Scottish people would call themselves athletic even though the vast majority of people in Scotland are overweight or obese.”

Research found that those who have the word ‘athletic’ in their profiles get an average of 127% more traffic than those who don’t have it on their profile, proving that confidence in itself is incredibly attractive to both men and women.

“Just because someone doesn’t describe themselves as athletic, it doesn’t mean they’re not in good shape,” said Claire Page, spokesperson for Illicit Encounters, “Often, people are too afraid to use the word ‘athletic’ in their profile in case people think they’re built like Arnold Schwarzenegger or as ripped as Jessica Ennis. They’re afraid to cause disappointment when they meet up with their date. It’s a classic case of low self-esteem, which is why so many people look to have affairs in the first place – to seek validation if they’re no longer getting it from their partners. We all have a fundamental need to feel important, wanted and valued by someone else.”

The UK’s Leading married dating website IllicitEncounters.com

IllicitEncounters.com is the UK’s largest and longest running dating site for married people. With over 970,000 members across the UK, you’re sure to find your perfect match.

Established in 2003, we have been providing a meeting place for like-minded married and attached people for nearly 10 years. Our members have one thing in common – they are all looking for a little romance outside their current relationship. Whether that’s the occasional bit of flirtatious chat, a regular coffee date, or a full-blown affair, that’s up to them.

For comments, case-studies or more information contact Claire Page:

Email: presspr@illicitencounters.co.uk

Office: 020 7953 7167

Twitter: @illicitclaire

Brit on the Side – Why British women are targeting Irish men to have Affairs with!

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The Irish have long been labelled the most attractive people in the world – the funniest, friendliest and most charming race complete with an accent that’s an aphrodisiac abroad, but new research by married dating website IllicitEncounters.com has revealed that British women are having affairs with Irish men, for reasons beyond a lilt.

2,000 surveyed women in the UK were asked ‘what’s the best race to have an Illicit Encounter with?’ and out of the thirty race options, including French, Italian, Spanish, Greek and English, Irish came out on top with 23% of votes. The top three reasons were 1) ‘Irish men make me laugh’ 2) ‘Irish men are very discrete’ 3) ‘Irish men are charming.’

Although 460 women said the Irish were the best race to have an affair with, only 11% (50.6 women) would leave their husbands for them. London was the number 1 destination for a weekend rendezvous, with more anonymity in a larger city, while Manchester came in second and Edinburgh came in third.

“The results of this survey are extremely interesting” said Claire Page, spokesperson for Illicit Encounters, “Everyone enjoys themselves around someone who can make them laugh. A sense of humour, which comes naturally to Irish men, is almost irresistible. Charms gets you everywhere! Most people are very good at making themselves look good at dinner parties but Oscar Wilde was good at making others feel good. Everyone wants to feel important and this is exactly what Irish men tend to do – make women feel important. It’s not difficult to see why British women are falling over themselves to have an affair with an Irish man!”

Psychologist Lucy Redford said the Irish were so desirable because they were so attractive, not necessarily because of their appearance – “Good looks are purely physical attributes – in men, it’s a matter of facial symmetry, shoulder-to-waist ratio, height and outward signs of physical health. Attractiveness on the other hand, is about the mind, and how people respond to you. Being attractive is about charisma and the way you make people feel; in fact, a study from Webster University found that it was behaviour that attracted people rather than just physical looks.”

“Another interesting result was that the Irish men came out on top as most discrete,” said Dr. Redford “This could be because they’re less attached to the women they’re having affairs with and discretion could be a natural bi-product of a long-distance relationship.”

40,700 Irish people emigrated in 2014 – a fall from the 89,000 searching for their fortunes abroad in 2013.

The UK’s Leading married dating website IllicitEncounters.com

IllicitEncounters.com is the UK’s largest and longest running dating site for married people. With over 970,000 members across the UK, you’re sure to find your perfect match.

Established in 2003, we have been providing a meeting place for like-minded married and attached people for nearly 10 years. Our members have one thing in common – they are all looking for a little romance outside their current relationship. Whether that’s the occasional bit of flirtatious chat, a regular coffee date, or a full-blown affair, that’s up to them.

For comments, case-studies or more information contact Claire Page:

Email: presspr@illicitencounters.co.uk

Office: 020 7953 7167

Twitter: @illicitclaire