More Women Will Have An Affair In 2016 Than Ever Before, And Here’s Why…


Fellas, lock up your wives, the average woman is more likely to have an affair in 2016 than ever before, so claims, the UK’s leading dating website for married people. studied various data trends, including the increase in their female membership year-on-year since the site’s inception in 2003, and the activity of their female members, to predict that women are up to 20% more likely to have an affair this year compared to 10 years ago, and up to 33% compared to 20 years ago.

Christian Grant, spokesperson for, explains: “There are several reasons for this predicted upward trend, not least of which is the advancements in the way we communicate. Sites like could not and did not exist 20 years ago, but now we live in a world where you’re only ever a few clicks of a mouse away from finding a potential lover. Meeting someone, and hiding your tracks, has never been easier.”

In fact, January saw receive almost double the amount of female sign-ups on a daily basis compared to the same time period in 2015. But, although instant messaging services and various social media platforms have undoubtedly aided affair-seekers, the leap in technology is not the sole catalyst behind this predicted increase in female adulterers, as Grant explains.

“Having an affair is being seen as less of a cardinal sin and more as a daily occurrence – a fact of life. You take one look at the news and you see François Hollande, President of France, cheat, then it’s Kristen Stewart, darling of Hollywood, or John Terry, once England captain for many years – it’s an absolutely endless list, and it undoubtedly has a big influence on the behaviour of the public. We always look to others to justify our own actions – it’s basic human nature – so to see so many celebrities have affairs, people, or in this instance, women, begin to think, ‘yeah, why not, it’s perfectly normal.'”

The influence of culture and society doesn’t stop there, however, with Grant adding: “The modern day affair is very much a product of its time. The 21st century woman, or at least the stereotypical image of her, is independent, one who is far less reliant on her husband than she has ever been.

With women slowly but surely edging closer to financial equilibrium, the potential threat of divorce, and the lack of financial security that comes with it, no longer looms large – with women earning more on average than ever before, they’re less dependent on their partner to provide for them; in other words, there’s less risk attached to their affair, assuming their husbands find out of course, so they’re invariably more likely to cheat.”

Sophie, 39, is a frequent user of, and she explains: “I think that women are encouraged to feel more empowered in this day and age. Add to the fact that women are working longer hours, developing more stress, and require more stress-relief…

About 10 years ago, women would go to work, pick up the kids, go home, cook dinners – that’s all changed. There are more child care options than ever before with nannies and au pairs, and the concept of being a dad has changed too –  now, dads spend more time with their kids in order to allow their wives to have more time on their own, without realizing what they might be up to.”

NOTES TO EDITOR is the UK’s leading and longest running dating site for married people. With over 1,000,000 members across the UK, you’re sure to find your perfect match.

Established in 2003, we have been providing a meeting place for like-minded married and attached people for nearly 10 years. Our members have one thing in common – they are all looking for a little romance outside their current relationship. Whether that’s the occasional bit of flirtatious chat, a regular coffee date, or a full-blown affair, that’s up to them.

For comments, case-studies or more information, contact Christian Grant:

Office: 020 7729 6098
Twitter: @cheatsafer

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