Here’s Why You’re TWICE As Likely to be Cheated On This Winter… And the Clocks Are to Blame

Image result for daylight savings

  • Twice as many people are looking for an affair on extramarital dating site compared to last week, and it’s primarily thanks to daylight savings ending
  • There has been a significant increase in site activity, with twice as many messages sent compared to last week
  • 79% of a study of over 500 people on agreed that it was much easier to cheat went the clocks go back
  • 60% said that they had more time to cheat in the winter months after daylight savings ends, with no school holidays until Christmas
  • The clocks going back has led to dark afternoons and evenings, providing an adulterer the cover of darkness to conduct their salacious affairs

We may have gained an hour in sleep, but some of us might be about to lose a whole lot more as a result., the UK’s leading dating website for married people and the leading authority on infidelity, has seen twice as many people sign up to the site week-on-week, and the clocks going back are to blame.

The site has also seen as many as twice as many messages sent compared to last week, with users spending more time on the site on average.

Christian Grant, the site’s spokesperson, explains why this is more than just happenstance:

“The clocks going back afford us more time in bed, but they allow for a lot more when it comes to adultery.

“Pitch black afternoons aren’t exactly joyful, especially for those who wait long hours at home for their partner to return from work, and it’s in these moments of upsetting reflection that someone may realise how fractured their marriage is.

“As a result, they decided to warm up their cold, dark afternoons, with a steamy affair being the perfect remedy.”

But it isn’t just the doom and gloom of long winter nights that increase our likelihood of cheating, it’s the security that they afford us.

“An affair won’t happen if it can’t,” says Grant.

“What I mean by that is, if someone has no alibi – no decent excuse to leave the house – and they’re fearful of getting caught, they won’t take that risk – the consequences are too great.”

However, in a study of over 500 people on, 79% agreed that it was easier to cheat during after the clocks go back.

“Avoiding being caught when you’re cheating is obviously the number one priority,” says Grant.

“The darker days lend to this quite well, as does the colder weather. You can wrap up well, covering your face with a ski mask if you really want to, and few would bat an eyelid; you’ve got a bit more anonymity to meet your secret lover, which is particularly important for those who cheat close to home and are more prone to spotting a familiar face.”

In the same survey, 60% said that they had more time to cheat during the winter months, too.

“With half-term ending, there isn’t an extended school holiday for parents until Christmas,” says Grant.

“Their lives are just a little less busy with their children at school during the day. When you team that with the aforementioned dark afternoons and the cover that the darkness provides, it’s a potent mix that’s ripe for affairs.”

NOTES TO EDITOR is the UK’s leading dating website for married people and the leading authority on infidelity. With over 1,000,000 genuine UK users since 2004, you’re sure to find your perfect match.

Established in 2004, we have been providing a meeting place for like-minded married and attached people for nearly 12 years. Our members have one thing in common – they are all looking for a little romance outside their current relationship. Whether that’s the occasional bit of flirtatious chat, a regular coffee date, or a full-blown affair, that’s up to them.

For comments, case-studies or more information, contact Christian Grant:

Office: 020 7729 6098
Twitter: @cheatsafer

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